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Monday, May 16, 2011

Whats Your Relationship Status? - Let the Relationship Bracelets Talk

You met a cutie on the bus stop and fell in love at first sight but the problem is how would you know whether he/she is married, in a relationship or single, without access to his/her profile on Facebook. Solution is to just go and ask the status...not an intelligent move. Instead why don't we wear our relationship status and make it easier for everyone. :) Buump thinks in the same interesting way.

The company suggests that these relationship status bracelets are a new social networking concept. With relationship bracelets, you can join your friends and create new ones by displaying:
- your status: (Relationship Status)
- what you are looking for (looking for status)

relationship status bracelets
A pack of 5 relationship status bracelets and 5 "looking for" colorful plastic braceletsbracelets is available at a price of €9.99. You can get a pack of 5 status bracelets at €5.99

Saturday, May 14, 2011

New HP Wi-Fi Mobile Mouse with 9 Months Battery Life

HP unveils a new Wi-Fi mobile mouse. Hold your horses for a while, this is not just another wireless mouse, the new HP wireless mouse uses Wi-Fi as opposed to a blue-tooth or USB connection.

Check out this promo video:



So how is it different from other wireless mouse?

With a battery life of 9 months and an operating range of 30 feet, this wi-fi mouse is a great deal.

Catch: In-spite of the a fore mentioned alluring features this device requires Windows 7 to work.

This HP wi-fi mobile mouse will be available in June for approx $50.

On-site Search: Helping your Customers to Find the Right

On-site Search -Technorena
Many times we find that customer entered our website, browsed through various pages/product categories and drops out…What can be the possible reason for that? May be one of these:

• It was just a casual visit
• Website does not seem interesting to him
• We don’t offer those products which he was looking for
Couldn’t find whatever he was looking for

According to the Marketing Sherpa E commerce Benchmark Report, customers who use the search box on e commerce sites convert at nearly three times the rate of general browsers.

Now isn’t it a thing to think for a moment?

On-site search option is very useful and which can lead to improved conversions but on the flip side it could be an annoying feature for visitors if not implemented correctly.

Few things which need to be considered while implementing this option on your website:

Where to Place: Generally this option is found on top right-hand corner or in top middle of website. So locate the search box where your users expect it to be. It will increase its use and in return they will spend more time on website which will lead to better conversions.

Misspelling and Case Sensitivity: If we pay attention to search trends we find that misspelling, and typing errors account for lot of search query volume, therefore the on-site search feature on your website must be compatible with misspellings, typos, synonyms and case sensitivity. Even it should consider spaces and return better results incorporating all the relevant options.

If someone searches for a particular keyword the search result should have following features:

Result Query Display: Search result page should display the original search query in the search box and in the query description. It assures the user that he has received relevant results.


Result Features: It’s advantageous to highlight the search query in the result. Also it increases more usability if you show the title and description of the each page shown in result.


Result Pages: Display 10-20 results on a page and provide links to additional pages which can be referred by the user for more related results.


Isn't it a great idea to facilitate your visitor to find what he is looking for and thus turning him up into a customer.

Friday, May 13, 2011

Ice Cream Sandwich - Android's New Flavor

Google-Ice-Cream-Sandwich-OS-Technorena
If you think that this post is a recipe of sweet and delicious food item Ice Cream sandwich then you will be disappointed because Ice Cream sandwich is name of Google's latest Android operating system. According to Google it will be a single, universal operating system that runs on phones and tablets and can be termed as an follow up to the current OS Honeycomb which was tablets compatible only.

The version number will be 4.0 and can be expected to roll out in Q4 of 2011. The new version will be compatible to all type of Android devices and it will also be able to ease the OS fragmentation issue which was with the Android 3.0(Honeycomb).

The Android 4.0 will have bundle of features including face tracking and camera focus shifting based on voice recognition. It is just a tip of an iceberg we will get to know more about ice cream sandwich OS once it is launched.

Tuesday, May 10, 2011

Now Sort Google Images by Subject

Google has rolled out a new feature which will enable a user to sort the images by subject which will help you narrow down your search and enables to find the exact image of keyword that you want.

Earlier when we search for images in Google Images using a particular keyword we used to get certain images ranked by relevance but with the recent Google Images update now you can sort the images by subject and can get better results.

This option can be found in the left hand navigation under the More link.

Technorena-Now-Sort-Images-by-Subject

Google has announced on its blog that"Sorting will be rolling out globally to nearly every domain and language over the next week. Whether you have a particular image in mind or you’re just exploring a general topic, sort by subject can help you find the image you need—even if you don’t have the exact words to describe it."

You can also check out this video to get a peek into the new Google Images sort by subject feature.

Sunday, May 1, 2011

Effect of Search Listing Position on Click Through Rate

Businesses crave for being on top position in Google SERP, now Search Engine Watch has visualized the SERP results in a very intersting caterpillar infographic.

the study has proved that top google result gets 36.4% of clicks.

Technorena:Google SERP CTR ImageSo its time to think about Search Engine Optimization to help your website perform well in SERP and in result a better business.